Jeep is one of the most iconic American automotive brands, known for its rugged and capable SUVs. Over the years, Jeep has offered its vehicles in a wide variety of bold and vibrant exterior colors that complement the adventurous spirit of the brand. As Jeep continues to evolve and release new models, there is great interest among enthusiasts regarding what the future may hold for Jeep colors. In this article, we will take a look at recent Jeep color trends and make some predictions about potential new exterior color options we may see on future Jeep models.
A Brief History of Jeep Colors
Since the original Willys MB Jeep of World War II fame, olive drab green has been associated with the Jeep brand. Later civilian Jeep models like the CJ series maintained the connection to green with colors like Geyser Green and Mojave Green. However, Jeep has always had a wide color palette. Bright colors like Buccaneer Red, Banana Yellow, and Topaz Gold were available on CJs throughout the 1960s and 1970s. Unique options like Wagonmaster Brown and Light Khaki gave Jeep models a distinctive look.
More variety came later as the Wrangler replaced the CJ. Vibrant hues like Rio Red, Purple Passion, and Rage Red spanned the 1980s into the early 2000s. Interesting colors with outdoor themes like Deep Amethyst, Solar Yellow, and Detonator Yellow popped up. Special edition Wranglers brought one-off colors like Electric Lime Green, Gecko Green, and Crush Orange onto the scene.
In recent years, the color choices have trended towards more traditional options, but some unique shades like Chief, Nacho, and Firecracker Red have been available. Overall, Jeep has a rich history of expressive colors befitting the rugged image of the brand. As new models continue to be released, many fans are eager to see what exciting colors Jeep has in store.
Current Jeep Color Trends
Looking at the exterior paint colors currently offered on Jeep’s lineup, a few trends stand out:
– Blacks and grays: Modern neutral colors like Black, Granite Crystal, Sting Gray, and Bright White make up a significant portion of the available color options across models. These safe, popular colors appeal to buyers looking for understated SUVs.
– Traditional colors: Jeep has some iconic color names that have been carried forward, like Firecracker Red, Billet Silver, and Bright White. These connect back to the brand’s heritage.
– Outdoorsy themes: Names like Nacho, Mojito, and Sahara reference the outdoorsy lifestyle Jeep is known for. Earthy colors like Hydro Blue, Snazzberry, and Sarge Green also align with the adventure positioning.
– Limited unique colors: Colors like Chief, Omaha Orange, and Hellayella are vibrant options but only offered on certain trims rather than across the entire model lineup. This suggests Jeep is being relatively conservative with their color palette compared to past eras.
Based on those trends, it seems likely future colors will stick to similar themes while possibly having some model-exclusive unique shades. However, there are also some other directions Jeep could take their colors in the future.
Potential Future Jeep Color Directions
Knowing Jeep’s current color trends and heritage, here are some potential color directions we may see on future models:
More unique special edition colors: Offering exclusive colors on special editions is an opportunity to generate interest and stand out from the normal lineup. We could see attention-grabbing colors like purple, orange, lime green, or electric blue rolled out in limited runs.
On-trend modern colors: While Jeep has its classic color names, they could also develop trendy new colors based on what’s popular in the auto industry. Warm coppery oranges, pearlescent whites, and matte grays are possibilities.
Callbacks to heritage colors: Reviving some iconic vintage Jeep colors could tap into nostalgia. Options like Wagoneer Red, Light Khaki, and Mojave Green would connect to the past.
Eco-colors: As eco-consciousness grows, we could see earthy colors that align with green living, like olive greens, terracotta oranges, or soft sage greens. Paint names could reference nature too.
Bright colors on smaller models: For smaller Jeeps like the Renegade or Compass, vivid fun colors can attract youthful urban buyers versus the more rugged Wrangler or Gladiator.
Color-shift paints: Modern paint technology like color-shifting and pearlescent finishes could offer new visual effects as a futuristic option.
Predictions for New Jeep Colors
Based on all these factors, here are some specific new color predictions for future Jeep models:
Jeep Wrangler
– Wagoneer Red: A bold cherry red color referencing the original Jeep Wagoneer. Could be a 30th anniversary special edition color.
– Electric Blue: Vibrant blue with a modern name like Tesla Blue or Electron Blue. Pairs well with black accents.
– Olive Drab: The original Jeep color, reprised on a special classic-themed Wrangler. Could also see a lighter Olive Green.
– Desert Tan: An earthy, sandy hue recalling the Mojave. Fits the outdoor theme.
Jeep Grand Cherokee
– Hydro Blue: A richer, darker blue than the current offering. Evokes lakes and rivers.
– Fire Orange: A warm coppery orange color that stands out. Has an outdoorsy vibe.
– Pearl White: A popular modern white with a pink/blue flip. Could also see a Matte Gray.
– Terracotta: An on-trend reddish/orange color suited to luxury models.
Jeep Compass
– Electric Lime: A bright, flashy green color option targeted at younger buyers.
– Deep Violet: Revisits a 1990s Wrangler purple for a retro accent color.
– Ice Blue: A light, cool blue for an icy color theme. Could also be a light pastel green.
– Sunset Orange: A warm reddish-orange color inspired by desert sunsets.
Jeep Renegade
– Millennial Pink: On-trend soft pink color option for retro/modern appeal.
– Sage Green: An earthy, dusty, green with a mysterious vibe.
– Chili Pepper Red: Vibrant red with a spicy name. Could also be a bright yellow.
– Midnight Blue: Dark blue paint with a glittery, night-sky effect.
Impact of Electric Vehicles
As Jeep moves towards offering more electric vehicles, this will likely influence the exterior color options as well:
– Earthy natural colors like greens, browns, and terracottas align with the eco-consciousness of EVs.
– Bright, vibrant colors can highlight the modern high-tech look of electric Jeeps.
– Matte and flat colors suit the sleek minimalist aesthetics of EVs.
– Black and gray will likely remain popular EV colors, especially as accents to other colors.
– White paint can emphasize the futuristic feel and use light/space symbolism.
So for electric Jeep models we may see very modern color palettes versus the traditional outdoor themes. Color names could also reflect things like renewable energy, nature, and innovation.
Conclusion
It will be exciting to see how Jeep chooses to evolve their iconic exterior colors onto new models. While the core color themes will likely remain, there is room for new and innovative colors that attract both heritage buyers and forward-thinking electric vehicle adopters. The special edition colors in particular give Jeep freedom to experiment. No matter what directions they take, vibrant, fun colors will continue to be a defining personality trait of the Jeep brand. With a long history of expressive hues and endless outdoor inspiration to draw from, we can look forward to a bright and colorful future for Jeep vehicles.
Jeep Color Availability by Year
| Year | Available Exterior Colors |
|---|---|
| 2022 | Black, Bright White, Firecracker Red, Granite Crystal, Hella Yella, Hydro Blue, Sarge Green, Silver Zynith, Snazzberry, Sting Gray |
| 2021 | Black, Bright White, Firecracker Red, Granite Crystal, Hella Yella, Hydro Blue, Sarge Green, Silver Zynith, Snazzberry, Sting Gray |
| 2020 | Black, Bright White, Billet Silver, Firecracker Red, Granite Crystal, Hellayella, Hydro Blue, Nacho, Ocean Blue, Punk’n Metallic, Sting Gray |
| 2019 | Black, Bright White, Billet Silver, Chief, Firecracker Red, Granite Crystal, Hellayella, Hydro Blue, Nacho, Ocean Blue, Punk’n Metallic, Sting Gray |
| 2018 | Black, Bright White, Billet Silver, Chief, Firecracker Red, Granite Crystal, Hellayella, Hydro Blue, Nacho, Ocean Blue, Punk’n Metallic, Sting Gray |