The Christmas season is a magical time filled with joy, togetherness, and traditions. One such tradition that has stood the test of time is the use of the color red during the holidays. Red is deeply intertwined with Christmas imagery and decor. But why exactly is red such an iconic Christmas color? What does “Christmas red” mean and what is its history and significance? In this article, we will explore the meaning behind Christmas red.
The History and Symbolism of Christmas Red
The association between the color red and Christmas began with the legend of Saint Nicholas. Saint Nicholas, known for his generous gift giving, was a 4th century bishop in present-day Turkey who often wore red vestments. Over time, the legend of Saint Nicholas transformed into the modern day Santa Claus. Red became a key part of Santa’s visual identity, from his suit to Christmas decor.
Beyond Santa Claus, the color red also came to represent key elements of the Christmas story itself. Red symbolizes the blood of Jesus Christ, shed during his crucifixion. It also represents the apples on the tree of paradise, of original sin and redemption.
Red in Christmas Decorations
Today, red dominates Christmas decorations and visual motifs. Here are some of the most popular ways red is used:
| Christmas trees | Red ornaments, garland, bows, and tree skirts |
| Wreaths | Red berries, bows, and ribbons |
| Poinsettias | The red flowers and leaves |
| Candles | Red candles and red candle holders |
| Santa Suits | Red jacket and hat |
| Gift Wrap | Red paper, ribbons, and bows |
In decor, red represents the joy and cheer of the season. It evokes warmth, comfort, and the feeling of Christmas.
Red Foods and Drinks
Red is also ubiquitous in traditional Christmas foods and beverages. Some classic red Christmas edibles include:
| Cranberries | Used in sauces, chutneys, and relishes |
| Red Apples | Fresh apples and apple pies/tarts |
| Cherries | Used in desserts and drinks |
| Red Wine | Especially mulled wine |
| Red Velvet Cake | A Christmas favorite |
| Candy Canes | Iconic red and white stripes |
The vibrant red hues of these foods evoke the merriment of the Christmas season. They are festive and pair beautifully with greens on a holiday table.
Red Christmas Clothing
Red clothing is also traditionally worn during the Christmas season, from casual to formalwear.
Santa suits are the most iconic red Christmas attire. Department store Santas and Santa impersonators all don the trademark red suit with white trim.
For Christmas parties and events, red dresses are a popular choice. From deep wine reds to bright crimson shades, red dresses add festive flair. Red ties and red socks are also festive accessories.
In family holiday photos, having everyone wear red tops or accessories is a fun way to create a coordinated Christmas look. Solid red or red patterned pajamas are also a Christmas morning tradition for many families.
Red in Christmas Marketing
Red dominates Christmas marketing and advertising as well. Brands leverage the color red heavily in their holiday campaigns and commercials.
Coca-Cola’s Christmas advertising features Santa in red. Red trucks or cars are often used in holiday ads or commercials as they drive through snow blanketed landscapes.
Product packaging gets a red makeover for the Christmas season. Everything from candy to coffee cups turns red for the holidays. Retail stores also turn up the red during Christmas, using red bags, displays, signage and decorations.
Psychology of Red at Christmas
Red stimulates strong psychological and emotional responses. Research has shown red can increase arousal, evoke excitement, and boost enthusiasm. During the holidays, red triggers nostalgic memories and reminds us of the magic of Christmas from our childhood.
The bold, vibrant shade commands attention. It conveys a sense of importance and urgency. In the context of Christmas, this translates to feelings like anticipating the holidays and the desire to celebrate.
Overall, red conjures the warmth, comfort, and cheer we long for during the Christmas season. Its rich symbolism and ability to spark nostalgia and excitement make it the quintessential Christmas color.
Conclusion
Red has cemented its status as the iconic Christmas color due to its long symbolic history and ability to conjure the holiday spirit. The ubiquity of red in Christmas decor, foods, clothing, and marketing associates it strongly with traditions of the season in our collective conscience. Christmas red instantly signals that the most wonderful time of the year has arrived. So when you deck your halls this season, be sure to deck them out in red for a truly festive feel.